Shopping cart abandonment seems like a bizarre idea when you consider it in the brick and mortar sense. Imagine going into your favorite shop, and seeing customers filling up their carts only to leave them alone sitting in the middle of the store. While it may seem strange in a…
Planning store traffic, running profit margins, they’re both common practices before a big promotion, but it takes more than that to run a successful sale. Most of your success will actually reside in how creative your offers are, and how tempting they prove to be to prospective customers. 6 creative…
Email deliverability is a big issue in email marketing, and the most surprising fact about this is that many brands don’t even realize there is an issue at all. Emails landing in spam folders, to never be seen let alone opened, is a killer for marketing emails from even the…
