It is important to show your customers that you care and you appreciate them. In doing so, you are creating closer relationships with them and building trust. You should also focus your attention on finding ways to make the experience of shopping with you a much more meaningful one for your customers as well to build loyalty and find new moments of opportunity.
Thanking Your Customers
Simply thanking your customers may be all you need to do. Make sure not to expect anything in return or ask for anything in return like social shares or new purchases. Express your gratitude, thank them personally, and create more meaningful connections.
Thank You Notes
A handwritten note is a lost art but can prove to be extremely effective. When doing this, make sure to use quality stationery, personalize the message for each customer and be specific about what it is you are thanking them for.
When sending out a customer’s order, you can also include a small package insert to say thank you. It is a cost-effective way of thanking your customers as well because you have already paid the packaging and shipping costs. It also makes the unboxing experience even more special and memorable for your customers.
Free Gifts and Samples
Who doesn’t love a free sample? This is a good way to surprise your customers and thank them for their purchase. Throw in a small free gift or sample with their order. When doing this, try to match the gift or sample to the customer profile, so you send them something they will want to use and will love.
You can also record a personalized video message to thank your customers as well. This will show them the immense effort you put into your thank you.
Remember, a thank you – no matter how big or small – will go a long way and will create a lasting impression with your customers.